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The INBA PNBA<\/a> is making big moves in the natural bodybuilding realm. They\u2019re <\/span>signing a wave of natural bodybuilding athletes to multi-media contracts<\/span><\/a> and recently signed three more \u2013 Brandon Lirio<\/strong>, Derek Joe<\/strong>, and Marc Cheatham<\/strong>. Each athlete has accepted a multi-media deal with Generation Iron, <\/span>INBA PNBA<\/span>, and <\/span>Iron Man Magazine<\/span><\/a>. The three new INBA PNBA athletes who signed expressed their feelings on Instagram (IG). Here\u2019s what each of them had to say below.<\/span><\/p>\n Brandon Lirio\u2019s<\/b> statement:<\/span><\/p>\n \u201cI\u2019m so excited about this new opportunity for natural bodybuilding!\u00a0<\/span><\/p>\n Thank you to both <\/span>@ironmanmagazine<\/span><\/a> and <\/span>@generationiron<\/span><\/a> for the incredible honor of being one of the natural athletes selected for a multi-media deal to showcase the base the sport has to offer!\u201d<\/span><\/p>\n<\/blockquote>\n Derek Joe\u2019s<\/b> statement:<\/span><\/p>\n \u201cThis is huge, guys. This is a big deal. Not just for myself, but for natural athletes all over the world. This is the first time in history that we\u2019ve had this opportunity as natural athletes.\u201d<\/span><\/p>\n<\/blockquote>\n Marc Cheatham\u2019s<\/b> statement:<\/span><\/p>\n \u201cI\u2019m pumped for this opportunity!\u00a0<\/span><\/p>\n This past year was great and it feels good to be rewarded like this from all the work I put in<\/span><\/p>\n Looking forward to this partnership and continuing to grow in the world of natural bodybuilding with <\/span>@inbapnbaglobal_officiaL\u201d<\/span><\/a><\/p>\n<\/blockquote>\n Derek Joe is the reigning 2021 Natural Olympia Classic Physique champ<\/a>, so it\u2019s no surprise that he signed. Brandon Lirio is a 3x Natural Olympia champion and PNBA Pro Hall of Famer. And Marc Cheatham is a rising star who placed in the top 6 in his first Natural Olympia at 2021 Natural Olympia<\/a>.\u00a0<\/span><\/p>\n The INBA PNBA is changing the game of natural bodybuilding and expanding it through <\/span>innovative new bodybuilding categories<\/span><\/a> and bringing more attention and benefits to natural athletes. The INBA PNBA stated that the contract is:<\/span><\/p>\n \u201cAn opportunity for a natural bodybuilding athlete to acquire renown and recognition in the sport of Natural Bodybuilding, exploiting Association\u2019s promotional campaign via the Iron Man Magazine, news and events, and the Generation Iron platform.\u201d<\/span><\/p>\n<\/blockquote>\n Well, for starters, as Derek Joe stated, this is a big deal for natural athletes, and it\u2019s the first time in the history of natural bodybuilding that this has ever been done. The INBA PNBA has been around since 1988, and it\u2019s been growing ever since. They\u2019re in over 60 countries.\u00a0<\/span><\/p>\n Signing allows athletes to develop in their natural bodybuilding careers. In addition, they\u2019ll get help with promotion and brand building \u2013 digital media write-ups, social media posts, and photoshoots. Athletes will also get the opportunity for special guest appearances, posing, and seminar sessions. Moreover, the signed athletes will receive Iron Man Magazine nutrition ads and endorsements.<\/span><\/p>\n INBA PNBA athletes who earn a contract are looking for professional growth opportunities and are in good standing with the league. Furthermore, they\u2019ve agreed to in-season and off-season drug testing abiding by the most demanding\u00a0drug-testing standards \u2013 World Anti-doping Agency (WADA), the standards the Olympics use<\/a>.\u00a0<\/span><\/p>\n Generation Iron would like to congratulate Brandon Lirio, Derek Joe, and Marc Cheatham for signing with us and the INBA PNBA and Iron Man Magazine team. We\u2019re excited about what\u2019s to come!<\/span><\/p>\n Follow us on <\/span>Instagram<\/span><\/a>, <\/span>Facebook<\/span><\/a>, and <\/span>Twitter<\/span><\/a> to stay tuned in with INBA PNBA athletes! <\/span><\/p>\n<\/div>\n\n
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Why Is This Big News?\u00a0<\/b><\/h3>\n