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D<\/span>ecades before the extreme aesthetic trend of looksmaxxing, there was Zyzz. Aziz Shavershian was an Australian teenager who became a fitness influencer in the 2000s, filming his workouts and thoughts about the world on his Nokia and posting them to YouTube. Zyzz was big in all senses of the word: many of his videos would see him flexing into unabashedly vain bodybuilding poses, hair feathered like an anime character, as he mocked his audience\u2019s envy with slang straight out of bodybuilding forums: \u201cU mirin\u2019, brah?\u201d He was skilled in rage-bait long before anyone had heard of it, creating accounts to troll himself in case the haters ever forgot to hate. He started an anonymous Facebook page, titled \u201c10,000 likes and I\u2019ll bash Zyzz\u201d, and, when the goal was reached, switched the page to one advertising his protein brand.<\/p>\n Then Aziz made headlines in Australia when he suddenly and unexpectedly died in 2011, at the age of 22. By that point he\u2019d attracted more than 60,000 Facebook followers who either loved him or loved to hate him. His global audience grew even more rapidly after his death as speculation grew about its cause. Fraudulent attempts to access the coroner\u2019s report were made by people impersonating his family. Influencers made videos claiming he had faked his death. Zyzz \u201csightings\u201d were posted for years.<\/p>\n Now finally, in a new documentary being released on the 15th anniversary of his death, the truth is being revealed.<\/p>\n