{"id":15395,"date":"2026-03-10T00:39:07","date_gmt":"2026-03-10T00:39:07","guid":{"rendered":"https:\/\/worldbodybuildingnews.com\/?p=15395"},"modified":"2026-03-10T00:39:07","modified_gmt":"2026-03-10T00:39:07","slug":"mr-olympia-unit-outmuscles-bodybuilding-bizs-hercules-tm","status":"publish","type":"post","link":"https:\/\/worldbodybuildingnews.com\/?p=15395","title":{"rendered":"Mr. Olympia Unit Outmuscles Bodybuilding Biz&#8217;s &#8216;Hercules&#8217; TM"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div id=\"article-body\" style=\"min-height:275px; -moz-user-select: none; -webkit-user-select: none; -ms-user-select:none; user-select:none;-o-user-select:none;\" unselectable=\"on\" onselectstart=\"return false;\" onmousedown=\"return false;\">\n<p>By Max Austin ( March 9, 2026,  6:17 PM GMT) &#8212; The company behind the Mr. Olympia bodybuilding contest has convinced European officials to block a rival&#8217;s bid to trademark &#8220;Hercules Olympia,&#8221; finding that fans would be likely to think it was tied to the long-running men&#8217;s competition.\u00a0&#8230;<\/p>\n<\/p><\/div>\n<div>\n<h3>Law360 is on it, so you are, too.<\/h3>\n<p>A Law360 subscription puts you at the center of fast-moving legal issues, trends and developments so you can act with speed and confidence. Over 200 articles are published daily across more than 60 topics, industries, practice areas and jurisdictions.<\/p>\n<p>A Law360 subscription includes features such as<\/p>\n<ul>\n<li>Daily newsletters<\/li>\n<li>Expert analysis<\/li>\n<li>Mobile app<\/li>\n<li>Advanced search<\/li>\n<li>Judge information<\/li>\n<li>Real-time alerts<\/li>\n<li>450K+ searchable archived articles<\/li>\n<\/ul>\n<p>And more!<\/p>\n<p class=\"try-free\">Experience Law360 today with a free 7-day trial.<\/p>\n<p>              <input type=\"hidden\" id=\"hdnTeaserIndicator\" value=\"true\"\/><\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.law360.com\/articles\/2450285\/mr-olympia-unit-outmuscles-bodybuilding-biz-s-hercules-tm\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Max Austin ( March 9, 2026, 6:17 PM GMT) &#8212; The company behind the Mr. Olympia bodybuilding contest has convinced European officials to block a rival&#8217;s bid to trademark &#8220;Hercules Olympia,&#8221; finding that fans would be likely to think it was tied to the long-running men&#8217;s competition.\u00a0&#8230; Law360 is on it, so you are, [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":15396,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-15395","post","type-post","status-publish","format-standard","has-post-thumbnail","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mr. Olympia Unit Outmuscles Bodybuilding Biz&#039;s &#039;Hercules&#039; TM - World Bodybuilding News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/worldbodybuildingnews.com\/?p=15395\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mr. Olympia Unit Outmuscles Bodybuilding Biz&#039;s &#039;Hercules&#039; TM - World Bodybuilding News\" \/>\n<meta property=\"og:description\" content=\"By Max Austin ( March 9, 2026, 6:17 PM GMT) &#8212; The company behind the Mr. Olympia bodybuilding contest has convinced European officials to block a rival&#8217;s bid to trademark &#8220;Hercules Olympia,&#8221; finding that fans would be likely to think it was tied to the long-running men&#8217;s competition.\u00a0&#8230; Law360 is on it, so you are, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/worldbodybuildingnews.com\/?p=15395\" \/>\n<meta property=\"og:site_name\" content=\"World Bodybuilding News\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-10T00:39:07+00:00\" \/>\n<meta name=\"author\" content=\"World Bodybuilding News\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"World Bodybuilding News\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395\"},\"author\":{\"name\":\"World Bodybuilding News\",\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/#\\\/schema\\\/person\\\/d84bf475351cac13351c44d62b00dcd2\"},\"headline\":\"Mr. Olympia Unit Outmuscles Bodybuilding Biz&#8217;s &#8216;Hercules&#8217; TM\",\"datePublished\":\"2026-03-10T00:39:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395\"},\"wordCount\":137,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/law360-stacked.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395\",\"url\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395\",\"name\":\"Mr. Olympia Unit Outmuscles Bodybuilding Biz's 'Hercules' TM - World Bodybuilding News\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/law360-stacked.png\",\"datePublished\":\"2026-03-10T00:39:07+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/#\\\/schema\\\/person\\\/d84bf475351cac13351c44d62b00dcd2\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#primaryimage\",\"url\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/law360-stacked.png\",\"contentUrl\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/law360-stacked.png\",\"width\":300,\"height\":300},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?p=15395#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mr. Olympia Unit Outmuscles Bodybuilding Biz&#8217;s &#8216;Hercules&#8217; TM\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/#website\",\"url\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/\",\"name\":\"World Bodybuilding News\",\"description\":\"Data, Rankings, Results.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/#\\\/schema\\\/person\\\/d84bf475351cac13351c44d62b00dcd2\",\"name\":\"World Bodybuilding News\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f3a97dc2b632583ef0db5105000be61b101080263520a02b1a9096e649f18e5e?s=96&d=initials&r=g&initials=wo\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f3a97dc2b632583ef0db5105000be61b101080263520a02b1a9096e649f18e5e?s=96&d=initials&r=g&initials=wo\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f3a97dc2b632583ef0db5105000be61b101080263520a02b1a9096e649f18e5e?s=96&d=initials&r=g&initials=wo\",\"caption\":\"World Bodybuilding News\"},\"url\":\"https:\\\/\\\/worldbodybuildingnews.com\\\/?author=3\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mr. Olympia Unit Outmuscles Bodybuilding Biz's 'Hercules' TM - World Bodybuilding News","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/worldbodybuildingnews.com\/?p=15395","og_locale":"en_US","og_type":"article","og_title":"Mr. Olympia Unit Outmuscles Bodybuilding Biz's 'Hercules' TM - World Bodybuilding News","og_description":"By Max Austin ( March 9, 2026, 6:17 PM GMT) &#8212; The company behind the Mr. Olympia bodybuilding contest has convinced European officials to block a rival&#8217;s bid to trademark &#8220;Hercules Olympia,&#8221; finding that fans would be likely to think it was tied to the long-running men&#8217;s competition.\u00a0&#8230; Law360 is on it, so you are, [&hellip;]","og_url":"https:\/\/worldbodybuildingnews.com\/?p=15395","og_site_name":"World Bodybuilding News","article_published_time":"2026-03-10T00:39:07+00:00","author":"World Bodybuilding News","twitter_card":"summary_large_image","twitter_misc":{"Written by":"World Bodybuilding News","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/worldbodybuildingnews.com\/?p=15395#article","isPartOf":{"@id":"https:\/\/worldbodybuildingnews.com\/?p=15395"},"author":{"name":"World Bodybuilding News","@id":"https:\/\/worldbodybuildingnews.com\/#\/schema\/person\/d84bf475351cac13351c44d62b00dcd2"},"headline":"Mr. Olympia Unit Outmuscles Bodybuilding Biz&#8217;s &#8216;Hercules&#8217; TM","datePublished":"2026-03-10T00:39:07+00:00","mainEntityOfPage":{"@id":"https:\/\/worldbodybuildingnews.com\/?p=15395"},"wordCount":137,"commentCount":0,"image":{"@id":"https:\/\/worldbodybuildingnews.com\/?p=15395#primaryimage"},"thumbnailUrl":"https:\/\/worldbodybuildingnews.com\/wp-content\/uploads\/2026\/03\/law360-stacked.png","articleSection":["News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/worldbodybuildingnews.com\/?p=15395#respond"]}]},{"@type":"WebPage","@id":"https:\/\/worldbodybuildingnews.com\/?p=15395","url":"https:\/\/worldbodybuildingnews.com\/?p=15395","name":"Mr. Olympia Unit Outmuscles Bodybuilding Biz's 'Hercules' TM - World Bodybuilding News","isPartOf":{"@id":"https:\/\/worldbodybuildingnews.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/worldbodybuildingnews.com\/?p=15395#primaryimage"},"image":{"@id":"https:\/\/worldbodybuildingnews.com\/?p=15395#primaryimage"},"thumbnailUrl":"https:\/\/worldbodybuildingnews.com\/wp-content\/uploads\/2026\/03\/law360-stacked.png","datePublished":"2026-03-10T00:39:07+00:00","author":{"@id":"https:\/\/worldbodybuildingnews.com\/#\/schema\/person\/d84bf475351cac13351c44d62b00dcd2"},"breadcrumb":{"@id":"https:\/\/worldbodybuildingnews.com\/?p=15395#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/worldbodybuildingnews.com\/?p=15395"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/worldbodybuildingnews.com\/?p=15395#primaryimage","url":"https:\/\/worldbodybuildingnews.com\/wp-content\/uploads\/2026\/03\/law360-stacked.png","contentUrl":"https:\/\/worldbodybuildingnews.com\/wp-content\/uploads\/2026\/03\/law360-stacked.png","width":300,"height":300},{"@type":"BreadcrumbList","@id":"https:\/\/worldbodybuildingnews.com\/?p=15395#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/worldbodybuildingnews.com\/"},{"@type":"ListItem","position":2,"name":"Mr. Olympia Unit Outmuscles Bodybuilding Biz&#8217;s &#8216;Hercules&#8217; TM"}]},{"@type":"WebSite","@id":"https:\/\/worldbodybuildingnews.com\/#website","url":"https:\/\/worldbodybuildingnews.com\/","name":"World Bodybuilding News","description":"Data, Rankings, Results.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/worldbodybuildingnews.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/worldbodybuildingnews.com\/#\/schema\/person\/d84bf475351cac13351c44d62b00dcd2","name":"World Bodybuilding News","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f3a97dc2b632583ef0db5105000be61b101080263520a02b1a9096e649f18e5e?s=96&d=initials&r=g&initials=wo","url":"https:\/\/secure.gravatar.com\/avatar\/f3a97dc2b632583ef0db5105000be61b101080263520a02b1a9096e649f18e5e?s=96&d=initials&r=g&initials=wo","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f3a97dc2b632583ef0db5105000be61b101080263520a02b1a9096e649f18e5e?s=96&d=initials&r=g&initials=wo","caption":"World Bodybuilding News"},"url":"https:\/\/worldbodybuildingnews.com\/?author=3"}]}},"_links":{"self":[{"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=\/wp\/v2\/posts\/15395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=15395"}],"version-history":[{"count":0,"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=\/wp\/v2\/posts\/15395\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=\/wp\/v2\/media\/15396"}],"wp:attachment":[{"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=15395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=15395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/worldbodybuildingnews.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=15395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}